Luntz’s latest memo advising Republicans on how to fight financial reform, obtained by Sam Stein, is a classic of the genre. The unstated argument of the memo is that, being determined to oppose legislation that most Americans support, Republicans should simply pretend they are arguing against something completely different.
This is depressingly and utterly predictable given what happened with the health care debate (government takeover! government-mandated abortion! death panels!) and with the national security debate and on net neutrality and on a range of issues.